During Tech in Asia, I had the opportunity to write about tech trends in Indonesia, Vietnam and Thailand, without moving from Singapore. This time, I went to Jakarta for real, and met a dozen entrepreneurs and support services such as Ubifrance to discuss about the opportunities in digital marketing and social media in Indonesia. The…
Tag: agencies
Stop briefs. Fuck pitches. Kill agencies !
I have a dream. A dream where I leave the agency (good thing, that’s what I just did). A dream where in fact, the agency is no more a place between a brand and its devices : apps, sites, campaigns. And that dream doesn’t seem too far away if I list a few digital campaigns…
Going social in Asia #1 : a glance at agencies, products and people of social media in Singapore and Malaysia
“They’re not good at ideas”, but are more “digitally fluent” than Westerners. It’s a “huge market” (growing hugely, say), but some of the big players of the industry don’t even have the beginning of a team to go online. Their inhabitants are among the most connected and engaged on mobile and Facebook, still, it’s no…